What is another name for content marketing?
Marketing on websites
Marketing by customers
Brand Journalism
Call to action
Which platform is a social bookmarking site and can be used for content distribution?
Digg
All of the above
What is the term for the process of updating old content to make it relevant and valuable again?
Content refreshing
Content repurposing
Content curation
Contact recreate
How many types of content marketing are there?
Basic Two
One
Basic Four
Three
At which stage of the sales funnel is content marketing most effective at nurturing leads?
Middle of the funnel
Bottom of the funnel
Top of the funnel
None of the above
Which content format is best suited for in-depth tutorials and step-by-step guides?
Infographics
Videos
E-books
Classes
What type of content is best suited for building brand awareness and increasing engagement?
Social media posts
Case studies
Long-form blog posts
Product descriptions
Which stage of the buyer's journey does content marketing primarily target?
Decision
Consideration
Awareness
Loyalty
Which is still the dominant social channel for content distribution?
YouTube
Expand:
UGC in Content Marketing.
Universal-Generated Content
User-Global Command
User-Generated Content
Universal-Global Content
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